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Shopping Patterns Provide Useful Insights
Shopping Patterns Provide Useful Insights

Much can be discovered from the shopping patterns customers use. Manufactured products are classified within four differentiating marketing categories. Another way is to discover how individuals search for the answer to their problem. Typically there are three...

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Value Crafts Your Promotional Plan
Value Crafts Your Promotional Plan

How many times have you found yourself staring at a wall of similar products at the local discount store overwhelmed by options? How do you choose the right one? Maybe it is choice of buying a product, such as laundry detergent, you or a family member have bought...

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What Products Determine the Need for a Website?
What Products Determine the Need for a Website?

Websites were once an inherit necessity of starting your own business. Checking it off your to-do list was one of the first items one would complete. But today doubt has replaced necessity. Discovering the role of your website is clear within the pages of your...

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How Does Online Marketing Work?
How Does Online Marketing Work?

Online marketing (or digital marketing) is the Internet-based promotional activities for an organization. Sadly, many engage in marketing activities without understanding what they're doing. It's what they have been told they should have. Others simply copy their...

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Superpower Your Business
Superpower Your Business

it is an obscure reality that every business' primary function is to increase sells through the exchange of value. A business’ very existence depends upon its ability to offer something that individuals want to obtain. Without customers (made so by sales), the...

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Your Marketing Strategy is Wrong
Your Marketing Strategy is Wrong

Tough economic times, migrant customer loyalty, and low profit levels make struggling for more customers a constant challenge. Often without deep financial resources, business owners comb through millions of website pages to determine what they should do to compete. I...

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