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What are Chatbots?
What are Chatbots?

Chatbots are pieces of computerized code to imitate the communication process and simulate conversations with real humans. There are two different types of chatbots: declarative and predictive. To simplify they contrast mostly in how they are able to respond to the...

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Identifying Customers for Your Recovering Business
Identifying Customers for Your Recovering Business

Business recovery amid the COVID-19 pandemic is a challenge for all. For those negatively affected during shelter-in-place, it is even more difficult. Consistent engagement with your customers is critical to your post-recuperation. If personal communication was not...

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Strategies Businesses Can Employ Going Forward
Strategies Businesses Can Employ Going Forward

In these unprecedented times of pandemic-related economic recovery, every business must consider strategically whether the expenses they have on the books are worth the cost. It is part of "trimming the fat" and getting rid of redundancy or costly services by...

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Nurturing Leads into Sales
Nurturing Leads into Sales

Converting quality leads into sales is difficult for most. The nurturing process must began when interest is shown in your business, no matter how minimal the interaction might be. Email marketing is one channel from which you provide value to your audience through nurturing activities.

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What Products Determine the Need for a Website?
What Products Determine the Need for a Website?

Websites were once an inherit necessity of starting your own business. Checking it off your to-do list was one of the first items one would complete. But today doubt has replaced necessity. Discovering the role of your website is clear within the pages of your...

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